Process Automation using Application Integration
Connecting applications and services efficiently using Google Cloud's Application Integration services.
Events
| Name | Organizer | Date | Location | Attendees | Links |
|---|---|---|---|---|---|
| Google I/O Extended Cloud Manila 2023 | GDG Cloud Manila | 2023-08-12 | De La Salle University, Manila, Philippines | 120 | 📊 Slide Deck |
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Abstract
In today's cloud-first world, organizations are managing more SaaS applications and data sources than ever before. Traditional point-to-point integrations are fragile, difficult to scale, and often require extensive custom code. This session introduces Google Cloud's Application Integration, a managed iPaaS (Integration Platform as a Service) that enables users to connect applications and services using an intuitive, low-code visual designer.
This session explores how Application Integration simplifies the orchestration of complex business processes. From the 75+ built-in connectors for Google and third-party apps to versatile triggers and data mapping tasks, attendees will learn the core building blocks needed to build robust, scalable integration flows. The talk includes a practical walkthrough of an e-commerce backend scenario, demonstrating how to handle API payloads, apply conditional logic, and integrate with external vendors. Whether participants are a business analyst looking to automate workflows or a developer aiming to reduce boilerplate integration code, this session will demonstrate how to leverage Google's infrastructure to connect an ecosystem efficiently.
Outline
- The integration problem: why point-to-point integrations break at scale
- What is Application Integration? iPaaS on Google Cloud
- Core building blocks: triggers, connectors, data mapping tasks
- Demo walkthrough: e-commerce backend - API payloads, conditional logic, external vendors
- Developer vs. business analyst use cases
- When to reach for Application Integration vs. custom code
Key Takeaways
- Point-to-point integrations are fragile and don't scale - a managed iPaaS solves this
- 75+ pre-built connectors eliminate most custom integration boilerplate
- The low-code visual designer makes integration accessible to business analysts and developers alike
- Conditional logic and data mapping handle complex business rules without writing glue code
- Application Integration fits naturally into a Google Cloud-first architecture